For many business owners, writing website content is a sticking point in the website project. Sometimes a beautiful new responsive website will sit dormant for months (or more) waiting for content so it can be launched for potential customers to see. Read More
Small Business Internet Blog
Tips and techniques to help small businesses benefit from using the Internet.
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Many small business owners are disappointed with their current standings in search results. It may seem like a losing battle when trying to compete with larger companies who have been around longer and have invested a great deal of time, energy, and marketing dollars in order to rank at the top of search results pages. Read More
Are you a services-based small business wondering how to present your services in the best possible way on your website? You aren’t alone. Many business owners wonder how to go about crafting services pages that compel visitors to take the next step to become customers. Read More
Have you noticed a drop in your website traffic? Maybe you think you should be getting more quality leads than you are. If you have this hunch, you are probably right. Read More
In a recent post, we talked about the changing nature of search and how to organize website content to adapt to those changes. But what happens when a potential customer lands on your website? Are they doing what you want them to? Read More
Although inbound marketing has made great strides over the past decade, search is still a dominant force when it comes to reaching potential customers online. In fact, Google alone boasts over 3.5 billion searches per day--roughly 40,000 queries per second. Read More
You may be wondering how writing for the web is different than other types of writing. Website content creation is an art form all its own because unlike print materials, web visitors prefer to skim the text. With literally millions of choices at their fingertips, internet users prefer to scan content quickly to find results. If they don't find what they are looking for, they will quickly bounce from your site. Read More
It is no secret that search engine optimization is a hot topic for website owners. And with all the competition out there, SEO pros are always looking for additional ways to increase search visibility and traffic to websites. Read More