We’ve seen it time and time again. Clients, who already have their hands full running their businesses, take on the additional task of having a new website created. They want to craft written content for their new site that fires on all cylinders: engaging, reflective of their personality and brand, and search-engine friendly. Seems pretty straightforward. Read More
Small Business Internet Blog
Tips and techniques to help small businesses benefit from using the Internet.
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for your business website, blog, and advertising content can seem overwhelming. With so many resources out there, it can be hard to pare down that keyword list and determine which keyword phrases will work best for you. Read More
If you have a business blog, or even if you are just a reader of business blogs, you know how important it is to include images that capture the reader’s attention. Read More
Are you a small business owner with a blog? Great! Now the important question—do you USE it? Just like that treadmill/laundry rack in your basement collecting dust will not help you get in shape, an under-utilized blog will not help you reach your marketing goals. Read More
If you are writing content for your blog or website, it is critical that you perform basic keyword research to target potential customers and search engines. Placing targeted keywords in your content can mean the difference between a site that gets lost in a sea of similar content and a site that gets noticed in search engine results pages (SERPS). Read More
If you were to Google "how long should my blog posts be," you would be bombarded with differing opinions from thousands of professional bloggers. The truth is there is no magic length for a blog post. While many recommend posts generally fall between 250 and 1000 words, others try to hover around the 500 word mark. So what is right for you? Read More
“How can I attract more visitors to my business website?” This is a very common question among small business owners. Luckily, there are a wide variety of actionable steps you can take to boost website traffic without breaking the bank. Here are five of them to get you started: Read More
"Content is King.” If you have been reading up on marketing for your business, you have probably come across this statement many times over—and for good reason! Inbound marketing would cease to exist without great content. So what exactly is content? Content is all of the text and images found on your website, blog, social media pages, brochures, web ads, and more. Read More