You have likely heard the saying, “A picture is worth a thousand words.” And if you shop online, you know how helpful it is to see great images of what you plan on purchasing. Harness the natural desire of web users to see great images to boost your brand identity with Pinterest. Read More
Small Business Internet Blog
Tips and techniques to help small businesses benefit from using the Internet.
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Recently Google and Twitter came to a new agreement that will take effect sometime in the latter half of 2015. With this agreement, Twitter will allow Google to have more access to tweets. In turn, tweets will begin to show up in much greater numbers in Google search results (just as you already see with Google +). Read More
In June 2011, Google+ was launched. Since then, this newcomer to the social media scene has gained a following of over 343 million users. You can use Google+ to join discussions, post images, share information with others in your Circles, and take part in Hangouts (video conference calls). Read More
As a smart business owner, you already know what a great website can do for your business. Chances are, you’ve already invested a good bit of time and resources into a professional looking website to showcase your products or services. But what if months go by and it doesn’t bring in the leads you were hoping for? Read More
Many businesses view Facebook as an integral part of their social media marketing strategy and will go to great lengths to grab the attention of a small percentage of its over 1 billion monthly users. But given Facebook’s frequently changing algorithms, many businesses have recently seen a drop-off in stats and reach percentages. Read More
These days it seems like EVERYONE is “liking,” pinning, tweeting, and sharing. So as a business owner, you are probably wondering if it is really necessary to be active on social media. The short answer is yes. Statistics show that social media is increasingly influential in guiding prospects through the sales funnel. In fact, about 46% of online users turn to social media when making a purchasing decision (Source: Nielsen). Here are some benefits to being active in social media: Read More
Why Does Your Small Business Need Twitter? Read More
There was a time when Facebook was considered a good idea from a marketing standpoint, but not a necessary part of a business’s marketing plan. That is no longer the case. Facebook, along with other high-traffic social media platforms, has emerged as an incredibly powerful tool for any small business’s inbound marketing strategy. For some important statistics and targeted demographics for Facebook and other popular social media sites, check out our blog post, An Introduction to Social Media for Small Businesses . Read More